Thursday, February 28, 2008

Newspapers of the Future

I am not sure I completely agree with Ryan's foreshadowing of the future of newspapers. But the guy does sound like he knows what he is talking about. I checked out the social networking site called Twitter. I had no clue this type of service even existed. I found it when I was looking at the Yahoo live blog. I think the worst aspects of the Twitter service is it only allows messages to be sent that are 140 characters long. I feel 140 characters is way too anemic to convey any meaningfully message.
We already have to deal with smaller stories and less information, whether it be in USA Today or Headline News. As information becomes more and more compressed, the information that is absorbed by the masses will become more and more inaccurate. My father taught me a long time ago that news is like a three course meal, you don't stop half way through and make your judgment, you wait till the last bite.
The Yahoo Live blog was more frightening than enlightening. The whole time I was surfing the blog I could only imagine DateLine NBC's "To Catch a Predator." I think that blog blurs the line between networking and intrusion on privacy. It gives other users too much access into the lives of their colleagues.

Tuesday, February 12, 2008

Blogg Following

I intend to follow the Adweek blog. It is called Adfreak. It critically analysis all advertising current events including ads, ad campaigns, new marketers, different mediums and the overall feel of the industry. The website is www.adfreak.com

Header

Here is my header we created in Photoshop.

Tuesday, February 5, 2008

Superbowl Ads (Revised)


Watching the SuperBowl ads this year, I can't say I was very impressed. I think a combination of the poor economic conditions and the record breaking cost for a 30 second spot, gave way to sub-par ads. Here is the Good, the bad, and the unnecessary.

The Good
I liked the Audi ad that was a play on the Godfather scene where a bloody horse is found in the bed. It introduced the Audi R8 a "new" kind of luxury. This Superbowl didn't feature too many automobile ads so this one really stood out.

The Bad
I cant stand the spots for Sales Genie. I found them a little annoying, a little cheesy and whole lot racist. One ad had a sales representative who was about to be fired. Stereotypically the sales rep had a Indian accent and also stereotypically the sales rep turns out to have 7 kids. This character sounds like Apo from the Simpsons.

The Unnecessary
I honestly think the Godaddy.com ads are both demeaning towards woman and insulting to the average man. One cant argue with the results of their advertising, but I would personally rather watch a four hour special on the art of sewing than a 30 second spot by the people at Godaddy.

If you want to see them for yourself you could check it out by googling Myspace Superbowl ads

Photoshop Lab #2


Here is the dust-less picture.